A website is your electronic presence on the internet (or intranet). It is globally accessible. Starting from the main page, also called homepage, you can navigate to different pages. If you have the link, you can also access a page directly. The website has domain name, under which the interlinked web pages have been created.

The website aims to serve a variety of purposes e.g.:
- Basic information about the entity that controls the domain e.g. the business
- Regular updates about the business
- Media announcements
- Websites can be enhanced with Website Applications

Digital marketing is like distributing pamphlets and getting customers to your website, where you can sell them products and services.